This Christmas Which Websites Will Make The Most Money?

December 27th, 2009 by posting

Ever since Christmas became the somewhat commercialised event that we know it to be today, high street traders and retails have relied quite heavily on it to provide a large chunk of their annual sales. However, in this digital age we are living in, the online shopping space is also very competitive and websites look to make a large amount their custom in December and January. But which sites are best placed this year to make the most money?

Supermarket Websites. As a number of the smaller offline companies have suffered from the recession and had to close their doors, their share of the markets have been captured largely by online supermarket sites, who have claimed 25% more of the toys and games market this year alone. As the smaller sites struggle for visibility against these powerhouses, many fear that monopolies will be formed and it will only be the well-established and wealthy companies that make any money. That said, their approach is certainly very effective and their shareholders are likely to be very happy come January.

Affiliates. Actual trading sites are not the only ones to see growth in number and size, affiliate sites have also benefited from online growth. These sites tend to advertise the products of larger successful internet sites such as IWOOT, and the larger sites then pay the affiliates commission on each lead they receive. As these affiliate sites are often owned by skilled internet marketers, they frequently get large traffic numbers and can therefore make large profits themselves, especially over busy holiday periods.

Niche Internet Sites. As people can find more and more specialised products and services online, niche sites that have marketed themselves well, promise to clean up in certain markets this year. Sites such as I Want One of Those, who sell gadgets and boys toys, will do very well this year as they have a loyal following of customers and can offer more specialised items that the bigger sites simply cannot.